BD Rowa™ Vmotion

BD Rowa™ Vmotion

Digital retail with OTC, self-service and shop window displays

Guide your customers to your pharmacy – and into the future. Our BD Rowa™ systems allow you to draw customers directly to your pharmacy with moving images and rotating content in the shop window and in the dispensary.

Shop window

Use your shop window to draw all eyes to your pharmacy. Moving images, familiar content from TV and print, as well as alternating messages address customers day and night.

Self-service display

Extend your shelves and your service offer: We offer a solution for the self-service display to enable a broader product range selection while maintaining the same presentation space.

OTC display

By using BD Rowa™ Vmotion at the OTC display, you can determine where your customers will cast their gaze first. The high-resolution touchscreens are an eye-catcher – both in the pharmacy and from outside.

Discreet consultation

When discretion is called for in a consultation, you can conveniently utilize the advantages of the digital OTC display.

The Digital Customer Journey

Modern customer communication for an enhanced shopping experience


The future is digital. Simply better service for your pharmacy.


We are always there for you.

Our 24/7 hotline offers rapid, professional assistance. Our service points are close by and available. And we don’t wait for the worst to happen: we anticipate and proactively target potential breakdowns so that they never occur in the first place.


We are your trusted partner and equal.

We offer you comprehensive advice and work together with you to find the best solution for your requirements. Our flat-rate service agreements offer you security and complete cost control. We will be happy to advise and train your team at any time.


Our products are our passion.

You invest in our solutions for the long term – so we ensure that you can reap the benefits for a long time, with regular updates and add-ons. We think innovation. Seize the opportunity and benefit too!

Thanks to BD Rowa™ Vmotion screens for the customer consultation, we’re close to the customer and can present them directly with alternative and additional products.

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Annina Escher Puls Apotheke & Drogerie, Hinwil