Eichen Apotheke, Stein

In 2013, Barbara Seyfferth decided to modernize her pharmacy, which has been open since 1984. During the refurbishment of the pharmacy, a special emphasis had been put on the customer need for intensive consultation and a clear design in order to be well prepared for the future.

Barbara Seyfferth
Eichen-Apotheke, Stein
Thanks to digital OTC shelves, we can consult our customers about every detail of their needs. Due to the efficient automation of our stock, we now have time to provide an improved consultation service. Our customers are impressed!
Gaensefuesschen Case Studies
before after
  • Total area

    237 m²

  • Sales area before

    60 m²

  • Sales area after

    78 m²

  • Project

    Refurbishment of an existing pharmacy

  • Planning and construction time


  • Planner & Shop fitter

    Engelbert Einrichtungskonzepte GmbH

  • Pharmacist

    Barbara Seyfferth

How has Rowa helped?


The automated warehouse saves space so that the sales area could be enlarged. The digital OTC display eliminated the manual maintenance of OTC shelves. At the same time the capital commitment could be reduced due to an elimination of real packages in the OTC area. Thanks to the automated warehouse and the fully automated input including expiry date recognition, the manual activities in the backoffice can be reduced to a minimum.

Why Rowa Vmax and Rowa Vmotion?

Customized to your specific requirements, the Rowa Vmax 160 can be combined with all of our add-ons and input versions. Rowa Vmotion, the virtual OTC display, allows clear, flexible presentation of your OTC range on multi-touchscreens 

Important Keyfacts

  • More space in the sales area
  • Low capital commitment in the OTC area
  • Simplified processes
  • Digital OTC shelves as consulting tool at each sales desk